Five reasons why PR – public relations – matters now more than ever

Media relations | 2012-04-24 | No Comments

While traditional journalism struggles, some may wonder whether public relations has a future. The answer is an amplified “Yes!” — and here are five reasons why.

Congratulations on your award! 10 tips on how to communicate your honor – with professionalism

Communications | 2011-03-17 | No Comments

If you’re talented, accomplished, noteworthy and fortunate enough to receive recognition, you may be wondering, with some modesty along with pride: How do I let people know about my honor without seeming to be an egotistical braggart? It’s possible to communicate your achievement to your communities with professionalism and appreciation.

Top 10 holiday season public relations ideas for entrepreneurs

Holiday public relations | 2010-12-03 | No Comments

The holiday season is always hectic on a personal level, but for many businesses outside of retail, it offers a slower pace and the opportunity to make an impact with current and potential customers.

Give your business visibility a jolt with public relations

Brand-building | 2010-09-28 | No Comments

Public relations is the art and science of aligning yourself with your publics’ interests and communicating your unique brand and value to them. It’s also the most cost-effective way to promote your business success. Here are four proven public relations strategies to give your firm’s visibility and credibility a jolt.

When it’s time for the television interview, think in threes — and nine more tips

Media relations | 2009-12-28 | 2 Comments

Great news! You’ve been asked to be interviewed for a local broadcast news program. Even if this is your first time ever in front of a news camera and your immediate and primal reaction is nausea…

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