How a new partnership can save more lives worldwide
The announcement on June 9, 2010, of a new partnership between the International Atomic Energy Association’s Programme of Action for Cancer Therapy (IAEA-PACT) at the Breast Health Global Initiative’s Global Summit on International Breast Health in Chicago came with great excitement and interest. How will the collaboration advance the worldwide fight against breast cancer? As communications liaison for the Global Summit, I was able to sit down with Dr. Massoud Samiei, head of the PACT Program Office, who answered some of the questions about what the partnership could mean to developing countries.
Collaborating to improve women’s healthcare around the world
Collaborating and communicating with clinical staff in far-flung countries in Africa, Asia, South America and Europe, the Breast Health Global Initiative has developed workable breast cancer screening and treatment guidelines that match resources on the ground – however limited those resources may be.
The WIN Radio Network helps women connect online and at Girls’ Night Out
Online radio is offering new opportunities and a national platform for women who have expertise, ideas and inspiration. The WIN Radio Girls’ Night Out promises an evening of fun, information and inspiration as it introduces its online radio programming and other services to women in the Reno-Tahoe area, 7-9:30 p.m., Wednesday, April 7, 2010.
What’s public opinion, and who’s your public?
What has changed about the concept of public opinion since the new millennium and the development of social media? One could argue: everything.
Build your brand and your business with public speaking
Public speaking can help build your brand, your business and your credibility as an authority. Take some time to prepare, and you’ll make a great impression.
In search of online community
Websites that communicate authenticity and value have the best opportunity to foster community and build a following, as shown by several sites created by northern Nevadans with diverse interests and talents.
When it’s time for the television interview, think in threes — and nine more tips
Great news! You’ve been asked to be interviewed for a local broadcast news program. Even if this is your first time ever in front of a news camera and your immediate and primal reaction is nausea…
You @ social media: Does spelling and grammar really matter 2 anyone?
It seems many in Web 2.0 World already have abdicated the issue of spelling, grammar and sentence structure. At the same time, grammarians and recovering English teachers such as I still are making daily use of our tsk-tsk reflexes as we navigate our daily cyber-activities.
Amplifying a confused breast cancer message doesn’t really help anyone
Whatever you believe about the correct age to start mammograms, last week’s release of revised breast cancer screening guidelines from the US Preventive Services Task Force was an example of a poor communication strategy — and resulting confusion and backlash.
Top 5 tips: When crisis hits
No one can plan when a crisis happens, but every business should have a plan for handling crises. Emergencies can be natural or human in origin; your business may be interrupted because of a flood or other disaster, or you could be faced with negative news because of an employee’s or your own mistake. A public relations professional can help develop a crisis communications plan that will be flexible enough to cover contingencies in notifying your stakeholders such as employees, shareholders, customers, regulatory agencies and elected officials. A solid crisis communications plan will help protect your company’s priceless brand and reputation and help you to communicate quickly, working with stakeholders and media to minimize any potential negative impacts, rumors or incorrect information.
About Susan Hill
Susan Hill is a public relations professional who focuses on achieving results with public relations and marketing programs for business.
Every business has a story. My goal is to amplify my clients’ stories with messages that achieve maximum growth and success.
775-338-7918
Reno-Sparks Public RelationsContact Us Today!
“ When you look up professional in the dictionary, Susan Hill’s name should be listed! She is the consummate professional in her field of public relations and marketing. Her creativity, her guidance and her ability to generate interest to the media for your business is phenomenal! ”
Kymberlee Simantel, Founder, Winning Ways For Life & Executive Managing Director, eWomenNetwork Reno/Carson/Tahoe
